Navan, Co. Meath

Ireland

+353 - 872368445

info@backofficems.ie

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Marketing for Midterm   The summer school holidays are coming to an end and most of us in the hospitality and tourism industry will be turning our heads towards plans for the midterm break in October. We were in a similar position last year where the industry was open, domestic tourism in Ireland was doing ok and there was hope in the horizon for pubs to reopen....

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It’s been in the news A LOT recently. The hospitality and tourism industry are suffering from a massive shortage in staff. Many reasons are being blamed for this shortage. An unreliable industry, staff retraining elsewhere, the PUP payment and much more. Our industry needs to act now in retaining and recruiting staff if we are to return to normal service. Any service business will know...

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Last January we wrote a blog on the Great recovery in the Great Outdoors. Seeing as we are still waiting on a roadmap for reopening, it seems more and more likely that the outdoors is where it will be this year in regards tourism this year. Over the past number of months we have seen more and more funding provided for new greenways, walking trails...

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St Patricks Day Marketing

Our top 5 tips and ideas St Patricks day was traditionally the start of the busy tourist season in Ireland. Thousands of international travellers would visit our Island to celebrate one of the biggest festivals of the year. In fact, St Patricks Day is celebrated in more countries than any other national festival. We were all devastated when St Patricks Day was effectively cancelled in 2020 and...

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ITIC Conference 2021

ITIC Leading the Tourism Recovery conference 2021. The 10th of February 2021. The weather is baltic with a constant threat of snow, we have just come out of the longest January in history, the annual Irish Tourism Industry Confederation conference was broadcasted today virtually over Vimeo and we are still in lockdown. Lockdown 3 to be exact.   Holding an annual conference can be a feat in itself...

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Fáilte Irelands Survive to Thrive Webinar- our key take-aways. The 1st of February is known on the Celtic Irish Calendar as the first day of Spring. A symbolic date as it creates a mindset that the greys of winter are behind us and better days lie ahead. A perfect day for Fáilte Irelands industry webinar where they shared with over 5000 attendees their plans for 2021....

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Business Continuity

2020 was a devasting year for tourism businesses across the world. Whether you were depending on domestic, international or corporate business, the effects of the Covid 19 pandemic were felt everywhere. In Ireland -restaurants, bars, hotels and tourism activities were closed for a total of 6 months and the 3rd lockdown in December came as another blow for these industries. ...

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